This website uses cookies and similar technologies to provide the best functionality and display content according to your interests on our site and social networks.

We respect your privacy and process information only for marketing and functional purposes if you give us your consent by clicking ‘I accept.’
You can change your cookie settings at any time by clicking on the privacy settings.

Terms of use
Privacy Notice
Settings
This website uses cookies and similar technologies to provide the best functionality and display content according to your interests on our site and social networks.

We respect your privacy and process information only for marketing and functional purposes if you give us your consent by clicking ‘I accept.’
You can change your cookie settings at any time by clicking on the privacy settings.

Terms of use
Privacy Notice
This cookie is used for system purposes only and does not track user actions. It is required for normal functioning of this web site.
This is a web analytics service.
Processing company
  • Google Ireland Limited
  • Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data Purposes
  • Marketing
  • Advertisement
  • Web Analytics
Technologies Used
  • Cookies
  • Pixel Tags
Data Attributes
  • IP address (anonymised)
  • Browser information (browser type, referring/exit pages, the files viewed on our site, operating system, date/time stamp, and/or clickstream data)
  • Usage Data (views, clicks)
Data Collected
This list represents all (personal) data that is collected by or through the use of this service.
  • IP address
  • Date and time of visit
  • Usage data
  • Click path
  • App updates
  • Browser information
  • Device information
  • JavaScript support
  • Pages visited
  • Referrer URL
  • Downloads
  • Flash version
  • Location information
  • Purchase activity
  • Widget interactions
Legal Basis
  • In the following the legal basis for the processing of personal data required by Art. 6 I 1 GDPR is listed.
  • Art. 6 (1) (a) GDPR
Location of Processing
  • Republic of Serbia
Retention Period
  • The data will be deleted as soon as they are no longer needed for the processing purposes.
Data Recipients
  • Alphabet Inc.
This is a Tracking technology offered by Facebook and used by other Facebook services such as Facebook Custom Audiences.
Processing company
  • Facebook Ireland Limited
  • 4 Grand Canal Square, Grand Canal Harbour, Dublin, D02, Ireland
Data Purposes
  • advertising
  • Marketing
  • Retargeting
  • Analyse
  • Tracking
Technologies Used
  • Cookies
Data Attributes
  • Pixel specific data
  • Http-Header
  • Optional Parameters
Data Collected
This list represents all (personal) data that is collected by or through the use of this service.
  • Facebook user ID
  • Browser information
  • Usage data
  • Geräteinformationen
  • Non-sensitive custom data
  • Referrer URL
  • Pixel ID
  • Location information
  • Pixel specific data
  • User behaviour
  • Ads viewed
  • Interactions with advertisement, services, and products
  • Marketing information
  • Content viewed
  • IP address
Legal Basis
  • In the following the legal basis for the processing of personal data required by Art. 6 I 1 GDPR is listed.
  • Art. 6 para. 1 s. 1 lit. a GDPR
Location of Processing
  • Republic of Serbia
Retention Period
  • The data will be deleted as soon as they are no longer needed for the processing purposes.
Data Recipients
  • Facebook Inc.
This is a web analytics service.
Processing company
  • Zoom Analytics Ltd.
  • Petah Tikva, Israel
Data Purposes
  • Marketing
  • Advertisement
  • Web Analytics
Technologies Used
  • Cookies
  • Pixel Tags
Data Attributes
  • IP address (anonymised)
  • Browser information (browser type, referring/exit pages, the files viewed on our site, operating system, date/time stamp, and/or clickstream data)
  • Usage Data (views, clicks)
Data Collected
This list represents all (personal) data that is collected by or through the use of this service.
  • IP address
  • Date and time of visit
  • Usage data
  • Click path
  • App updates
  • Browser information
  • Device information
  • JavaScript support
  • Pages visited
  • Referrer URL
  • Downloads
  • Flash version
  • Location information
  • Purchase activity
  • Widget interactions
Legal Basis
  • In the following the legal basis for the processing of personal data required by Art. 6 I 1 GDPR is listed.
  • Art. 6 (1) (a) GDPR
Location of Processing
  • Republic of Serbia
Retention Period
  • The data will be deleted as soon as they are no longer needed for the processing purposes.
Data Recipients
  • Alphabet Inc.
Stakeholders
Hemofarm attaches great importance to quality, actual and continuous communication based on transparency, respect and trust with patients, product consumers, professionals, media, and representatives of both local self-government and the Government of the Republic of Serbia.
The needs of patients, product consumers and the general population are crucial for the company.

Special attention is also paid to all stakeholders: professionals, media, regulatory authorities, the Government of the Republic of Serbia, and above all – employees.

The culture of dialogue and cooperation with all stakeholders is one of the Hemofarm’s business priorities and is being continuously improved.
The Corporate Affairs and Communications Centre is constantly facing the challenge of harmonising interests of all stakeholders to the maximum possible extent, while appreciating good partnership relations. The Centre is responsible for corporate communications with both internal and external public, while the Marketing Division is in charge of communication with professional public, i.e. doctors and pharmacists.
Hemofarm’s Internal Communications
Hemofarm’s internal communication is primarily focused on the dialogue with Hemofarm employees.
The corporate INtranet is the most significant channel of internal communications. News, video-footage and photos about Hemofarm and Hemofarm Foundation activities are regularly updated on this portal. In addition to providing timely information to employees, Intranet also enables access to necessary corporate documents, rule books, etc.
Hemofarm’s External Communications
Corporate Affairs and Communications unit is in charge of the integrated communication at the level of Hemofarm, with a significant role in providing support to all organizational units aimed at enabling the highest quality communication with stakeholders possible.
Collaboration with Professionals and Local Self-governments
Among its employees, Hemofarm has many highly qualified and experienced experts from various scientific fields. All of them, together with state and social institutions, make their expertise available, both in operational and strategic terms, during the review and public debates relating to the preparation or amendments to rules, strategies, plans and other regulations. Through continuous contacts and collaboration with representatives of local self-governments in the territory on which Hemofarm operates, it contributes to the development of the economy of local communities and the creation of an even better business and social environment.
Modern Communication Channels
Modern communication channels enable Hemofarm to obtain and hear entire feedback from stakeholders and to initiate active dialogues with them. Hemofarm therefore pays ever more attention to communications with various online target groups and responds to all questions received via social networks on a daily basis irrespective of whether the information on products from our portfolio or advice about improving the quality of life and better health is concerned.

Fostering the relations with the media, we inform the public about the company’s latest news, new products, and achieved business results on a daily basis.